CFIC  2026

Spotlight on NUXE

Description

Founded in 1990, NUXE is a French pioneer in natural cosmetics, combining pharmaceutical expertise, innovation and sensory pleasure. With over 40 patents, NUXE develops skincare products formulated with around 80% ingredients of natural origin, manufactured 100% in France at its Lécousse site in Brittany. NUXE embodies a unique philosophy based on three key values: Nature, with the discovery and use of precious plant active ingredients from responsible sourcing, as well as a strict charter to limit the environmental impact of its products and packaging. Performance, thanks to an integrated R&D laboratory which develops skincare products with a high concentration of active ingredients, patented paraben-free preservation systems and proven results. Sensuality, through delicate textures, enchanting fragrances and poetic names that make each product a real luxury for everyday use. Among its flagship products, Huile Prodigieuse®, a worldwide bestseller, symbolises the brand's success. Present in 60 countries, NUXE generates almost half of its sales internationally, with significant growth in Asia. The group also has 63 spas around the world. Committed to a responsible approach, the brand is also committed to reducing its carbon footprint, developing eco-designed packaging and respecting animals (90% of its products are vegan). NUXE embodies a modern, committed vision of beauty, where naturalness goes hand in hand with innovation and emotion. NUXE embodies the success of a French brand that combines naturalness, performance and global influence. In a nutshell : - Over 30 years of existence - 100% French manufacturing - Presence in over 60 countries - Nearly 800 employees in France and abroad - A brand committed to naturalness and sensory innovation - Agile digital strategy to enhance the customer experience
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