Robertet creates a gas pedal for natural and greentech startups
Description
A world leader in natural ingredients for perfumery and flavours, the Grasse-based group is making its expertise available to an international selection of innovative young companies dedicated to naturalness and sustainability. Every six months, starting in April, five start-ups will join the Villa Blu project, benefiting from Robertet's support and network, as well as a financial contribution in exchange for an equity stake.
On the heights of Grasse, in the emblematic site of the former Charabot perfumery, five young companies, selected on the basis of applications, will join the Villa Blu gas pedal project every six months for two years, to follow an intensive support program.
"Villa Blu aims to be a place of welcome for everything that represents innovation around the natural in the broadest sense", says Olivier Maubert, Robertet's CEO and President of Villa Blu, "For Robertet, the natural is not just the source of all our ingredients; we have a duty to broaden our impact, to open up our thinking to the whole ecosystem"...
Premium Beauty News, April 17, 2023
Read more : https://www.premiumbeautynews.com/fr/robertet-cree-un-accelerateur-de,21886
